First Bank - Nigeria
Animated TVC
Background Story
CNN's in-house brand studio Create was approached by the sales team to produce animated TVC with a very limited budget and short schedule, Client existing creative approach was not ideal for CNN global audience, so we created a new visual image of the brand through this new animated TVC.
My Role: Director, Art Director & Animator
The first challenge was to illustrate, starting from scratch takes time and we didn’t have that luxury, We used all the stock, repurpose it as much, customize it, and created an amazing visual story that meets the client's needs.
Team
Director, Art Director & Animator: Adnan Kazi
Design: Elise Boutros
Second Animator: Elise Boutros
Producer: Jeremy Burdock
Project Manager: Weronika Karecka
Innovation
In this 20 second version, we focused on the First Bank’s initiative on innovative banking.
Team
Director: Adnan Kazi
Art Director: Adnan Kazi
Design: Karly AuYeung
Animation: Joe Le Huquet
Producer: Jeremy Burdock
Project Manager: Weronika Karecka
